MLM Selling: 5 Ways to Be Persuasive

So now you’re thinking “what do you mean MLM selling? My MLM sells itself,” right? When I first started looking into network marketing, I did quite a bit of research, and I did listen to several company  presentations of well-established MLM companies. I was surprised (and relieved) to find that, according
to the management of these companies, every single one of them included the words that went something to the effect of “there’s really no need to sell”, or “the product sells itself”, or “just tell a couple friends and you’re on your way.”

Well, the truth is that, if you want to be successful in your network marketing company, you will have
to do some selling. But the good news is that selling these days isn’t all that painful. In fact, the hardest part of the whole thing is finding the people who really want the products/services your company offers, or possibly the ones who want to go into business with you, rather than just pitching your offer to everyone and anyone.

But once you’ve identified the people who are interested in what you have to offer — in fact, who are
actively seeking what you have to offer — the MLM selling part becomes extremely easy. Because you’re
talking to people who are already willing and able to snatch up what it is you have waiting for them.

So, the hard part is actually locating these people–not selling to them. And if you can take a step further, and make it so that THEY find you, rather than YOU finding them, well, then, you are way ahead of the game.

It’s definitely worth spending the time and effort on market research early on because it will save you a ton of time and effort in the long-run. More on how to do that in the next couple of days. . .

For now, back from this tangent to the real story which is an article by AllTop’s Guy Kawasaki, entitled

5 Ways to Be Persuasive

This is a list narrowed down from the Yes! 50 Scientifically Proven Ways to be Persuasive book by Dr.
Noah Goldstein, Steve Martin, and Professor Robert Cialdini. You might be surprised that their meaning of
being persuasive isn’t quite what you thought it was in today’s world.

Make sure you read it all and take the “persuasion test” at the end to see how well you score!